Customer insights that drive real growth

Go beyond basic customer insights and pinpoint better product opportunities by understanding not just what their problems are, but where they occur

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FIND TOP PROBLEMS

CAPTURE INSIGHTS

DISCOVER THEMES

Built from our experience working with these great companies

FIND BETTER OPPORTUNITIES

Unlock a deeper understanding of your customers

Journey mapping

Identify the key opportunities with precision

Use contextual data to highlight opportunities with precision, enabling strategic decision-making and growth.

Theme Lists

Customer journey

Opportunity Solution Tree

KEY THEMES

Rapidly spot the repeated patterns

Uncover trends 10x faster using the power of AI, saving you hours of manual analysis.

Alex interview

“I really hate the fact I can’t export my data”

Pain Point

Alex’s Journey

Opportunities

“I really hate the fact I can’t export my data”

Pain Point

Steps

I look to share my findings

I check my inbox

I respond to priority emails

AUTOMATED INSIGHTS

Use AI to turn interviews into product insights

Use AI to turn interviews into clear, actionable data, allowing you to focus on meaningful conversations without the distraction of constant note-taking.

Google Meet

Google Drive

Zoom

Alex

“I really hate the fact I can’t export my data”

Pain Point

Ellie

“My team really wish they could export their CMS”

Desire

Users are struggling without the function to export their CMS data

Roadmap

Acme.Inc

Reduce Churn by 15%

Users are struggling with the recent UI changes

Users believe that there are continous technical outages that are having an impact

Outcomes

Now

Later

ALIGN YOUR TEAM

Align your team's efforts on
high-impact work

OUTCOME-driven roadmaps

Empower your roadmap with customer insights

Put your customers at the heart of your team's plan with functional and beautiful roadmaps.

Discovery Report

Reduce Mobile Churn by 15%

+49

43 Pains

23 Needs

20 Desires

Users are experiencing technical issues

+13

SEAMLESS REPORTING

Ditch the PowerPoint

Share comprehensive and easy-to-read reports in one simple click.

Customer-centric teams love Pinpoint

I'm tired of wasting my time manually setting up research projects and conducting lengthy analysis!

Cam Horton

SENIOR PM, ATTRIBUTION

We're excited to see how Pinpoint can help us connect the dots between user research and product.

Jan Purkrabek

VENTURE LEAD, FINTECH HUB

Pinpoint reflects a top-notch tool that will likely prove very useful for the fintechs in our program.

Jide Sofowora

PM, JABIL

Affordable pricing for product teams

Pinpoint works for small and scaling teams running continuous discovery.

Basic

/month

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5 Hours / transcription

15 interviews stored

1 product objective

Standard

$34.95

/month

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10 hours / transcription

50 interviews stored

10 product objectives

Customer journey map

Opportunity-driven roadmap

Premium

$59.95

/month

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20 hours / transcription

200 interviews stored

Unlimited objectives

Customer journey map

Opportunity-driven roadmap

We are on a mission to make continuous discovery work for product teams all over the world. Sign up today to stay in the loop 🤓

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Unlock a deeper understanding of your customers

Identify the key opportunities with precision

Rapidly spot the repeated patterns

Use AI to turn interviews into product insights

Align your team's efforts on high-impact work

Empower your roadmap with customer insights

Ditch the PowerPoint

Customer-centric teams love Pinpoint

Affordable pricing for product teams

Align your team's efforts on
high-impact work